This law firm in the middle of Old Town Fort Collins, CO operates out of a historically protected house in an old neighborhood. Their clients are farm owners, small business owners, and other middle class hard workers. Most of their clientele is also young. Their fear was coming across as too elitist, too staid, and too dark maple paneling; so they wanted fresh, alive, contemporary, and tied to their location. At the same time, they needed to assure prospective clients that they were the Real Deal.